Articles pertaining to "social-media"
5 ways (and countless tips) to leverage the summer slowdown
As temperatures rise, sales tend to fall. Customers skip off on vacation, spend more time by the pool than in stores and opt for family barbeques over chatting with their accountants. After working …
Posted on Jun 11, 2018 6 min read
Interview with Kylie Francis: Kyfra Social Media Marketing + Consulting
Learn the secrets of this self-taught social media entrepreneur who expands her business, and her clients’, by leveraging every opportunity that crosses her path. Kylie Francis, founder and CEO of …
Posted on Apr 5, 2018 3 min read
Video is taking marketing by storm—here’s how to get started
With experts estimating that video will account for 80% of all consumer internet traffic by 2019, YouTube reporting 100% increases in mobile consumption every year and social videos generating 1,200% …
Posted on Feb 26, 2018 6 min read
Get them talking: engagement = brand awareness
Research shows that positive engagements with a business on social media, especially Facebook, increase brand awareness while reinforcing customer trust and loyalty. But fostering an environment for …
Posted on Feb 12, 2018 5 min read
CPT Prep
Tell us a bit about your business. Our mission is to create the most valuable content at an affordable cost. We continually strive to deliver the concise, useful information that is needed along …
Posted on Feb 9, 2018 3 min read
Marketing and selling on the world’s largest social media platform
Facebook has undergone multiple transformations since it launched in 2004. What started as a social network exclusively for college students is now a gold mine for marketing professionals and a …
Posted on Jan 22, 2018 5 min read
7 simple tips for increasing blog traffic
You’ve added a blog to your company’s site and spent hours researching topic ideas, adding content, and sharing what you post with your social media followers. But your traffic is either stagnant or …
Posted on Oct 20, 2017 3 min read
Getting sassy on social media (without putting your foot in your mouth)
Sass leads to laughter and laughter holds people’s attention, making your company memorable and humanizing your brand. Think you can’t pull it off? Everyone from fast food franchises to police …
Posted on Oct 13, 2017 3 min read
Facebook Ads 101 – campaigns, sets, and ads
Cheap, effective, and user friendly, Facebook Ads is more than just a quick way to market on the biggest social media platform in the world – you can also create mobile ads and Instagram promotional …
Posted on Aug 29, 2017 3 min read
The basics: developing a content marketing strategy
Content marketing provides valuable information and/or targeted entertainment that fits your brand’s personality and connects with your customers, sans any type of product plug. For business owners, …
Posted on Aug 25, 2017 3 min read
4 simple ways to increase brand awareness
A strong social media presence and traditional marketing efforts both build brand awareness, but there are several other things you can do to garner more interest in your business and increase its …
Posted on Aug 24, 2017 3 min read
Customer testimonials: Going beyond positive reviews
Testimonials push site visitors to learn more about your company, encourage on-the-fence customers to seal the deal, and make your company stand out in the mind of someone who may not need your …
Posted on Jul 19, 2017 4 min read
Get your money's worth on Facebook advertising
Facebook advertising might not be in your budget today, you might think you need hundreds or even thousands of dollars to get started. You can start with $20! In fact, you could start with $1. If …
Posted on Jun 20, 2017 1 min read