Articles pertaining to "sales"

4 inventory solutions that streamline, automate and promote better sales

When your store’s inventory is well-managed, you’re ready to pounce on a reorder so a popular product stays in stock, able to notify site visitors when a product is out of stock, utilize your storage …

Posted on Jan 21, 2019 5 min read
  • inventory
  • sales
  • retail
  • e-commerce
  • tools
  • Shopify
  • BigCommerce
  • Wix
  • Squarespace

Interview with Alexandra Mulhearn: Winsome Sash Boutique

This entrepreneur created a flourishing online boutique at the ripe old age of 21. Read about how she manages the more tedious side of running a retail store—like bookkeeping and inventory—while …

Posted on Jan 17, 2019 3 min read
  • retail
  • e-commerce
  • bookkeeping
  • inventory
  • sales
  • marketing
  • Instagram
  • entrepreneur
  • interview

Lead, network, grow: 6 communication skills every entrepreneur should master

“The art of communication is the language of leadership.” - James Humes, author and presidential speechwriter Communication drives every single aspect of a person’s life, from small things like …

Posted on Nov 19, 2018 7 min read
  • communication
  • writing
  • entrepreneur
  • negotiation
  • networking
  • sales
  • books
  • online courses
  • resources

Pullman Marketing

Tell us a bit about your business. I live in a rural community with about 50,000 people between two towns. After spending time working for the local university and freelancing for a while, I really …

Posted on Nov 8, 2018 3 min read
  • business profile
  • Pullman Marketing
  • sales
  • marketing
  • employees
  • tools

9 business development ideas for creating lasting success

If you ask three entrepreneurs what business development means you’ll probably get three different responses. Why? Because the term actually encompasses multiple concepts: cash flow, brand presence …

Posted on Jul 30, 2018 6 min read
  • business development
  • marketing
  • customer service
  • networking
  • sales

Reel in lapsed customers with these tips and tricks

We’ve covered the basics of customer reactivation (click the link for a refresh). Now, let’s dig deeper. The following tips and tricks help you create high-response surveys and effective win-back …

Posted on Mar 26, 2018 6 min read
  • customer reactivation
  • survey
  • retargeting ad
  • sales
  • marketing

Heat up your cold calls and emails

Cold calling and emailing are tricky and nerve racking. Everyone was taught not to talk to strangers as kids, and here you are not only jumping on someone’s phone or in their inbox, but you’re asking …

Posted on Jan 8, 2018 4 min read
  • sales
  • marketing
  • cold calls
  • cold emails

Increase your Shopify store’s visibility and sales with these 5 tips

Shopify is inherently intuitive to use, but when you’re one of half a million other stores, getting your shop in the limelight takes some work. That’s where these tips and ideas come into play. Take …

Posted on Jan 8, 2018 3 min read
  • marketing
  • shopify
  • sales
  • tips

Simple yet powerful customer retention strategies

Did you know that improving your customer retention rate by just 5% grows profits by a minimum of 25%? And you don’t have to complicate things to see results; a few simple tweaks to how you manage …

Posted on Sep 13, 2017 3 min read
  • customer retention
  • customer service
  • sales

Tips and ideas for your next customer appreciation event

Customer appreciation events increase sales and retention, and provide your business with excellent PR. They also give you an opportunity to get to know your customers and clients outside of your …

Posted on Sep 9, 2017 3 min read
  • marketing
  • customer appreciation
  • sales

Honing your sales tactics

Few things turn potential customers off more than an obvious, hard sell of a product or service. The trick to avoiding this is treating each prospect as an individual throughout the process, starting …

Posted on Aug 12, 2017 3 min read
  • marketing
  • sales