Articles pertaining to "branding"
Is an app right for your business? Here's the answer and how to get started
Well-designed mobile apps enhance brand visibility, streamline tasks like invoicing and sales, up customer loyalty and boost marketing efforts. But, they can also be a huge waste of money if you …
Posted on Nov 5, 2018 5 min read
RadDesigns
Tell us a bit about your business. For as long as I can remember, I was always fascinated with how well-designed products communicated their purpose just by looking at them. It was almost magical to …
Posted on Sep 21, 2018 2 min read
Interview with Shea Josuttes: Ugly Ass Embroidery
This entrepreneur’s strong brand voice and strategic use of Instagram helped her turn a hobby into a business. Check out her insights on customer engagement, social media and creating a brand …
Posted on Sep 20, 2018 3 min read
Brandish Web Design
Tell us a bit about your business. I’ve offered support and advice to businesses on technology for many years and noticed an area that small and medium businesses struggle with: branding and design. …
Posted on Jul 27, 2018 2 min read
Interview with Kelly Bragg: Kelly Bragg Design
“Stay positive” isn’t cliché advice. Learn how this entrepreneur remains optimistic while building her brand. Mental and emotional fatigue go hand in hand with starting a business, but it leaves many …
Posted on Apr 19, 2018 3 min read
How much should branding really cost?
A thoughtful, creative brand strategy differentiates you from your competitors and gives customers a relatable image to build a loyal relationship with. But how much should branding cost? Let’s break …
Posted on Oct 21, 2017 3 min read
Be a host, not a vending machine – developing a brand voice
Today’s consumers crave information, scarfing it down with abandon. But they want something else even more: connection. You can put out the most relatable, useful, timely content in the world, but if …
Posted on Sep 5, 2017 3 min read
4 simple ways to increase brand awareness
A strong social media presence and traditional marketing efforts both build brand awareness, but there are several other things you can do to garner more interest in your business and increase its …
Posted on Aug 24, 2017 3 min read