Your site traffic is increasing, so how do you keep things moving in the right direction?

Your site has seen a solid increase in traffic and you want to make sure that you’re not only keeping current visitors coming back, but that you’re leveraging them to bring on more visitors and …

Posted on Oct 27, 2017 3 min read
  • Tips

How much should branding really cost?

A thoughtful, creative brand strategy differentiates you from your competitors and gives customers a relatable image to build a loyal relationship with. But how much should branding cost? Let’s break …

Posted on Oct 21, 2017 3 min read
  • marketing
  • branding
  • website
  • content marketing

7 simple tips for increasing blog traffic

You’ve added a blog to your company’s site and spent hours researching topic ideas, adding content, and sharing what you post with your social media followers. But your traffic is either stagnant or …

Posted on Oct 20, 2017 3 min read
  • blog traffic
  • content marketing
  • cross promotions

Cross promotions: partner up and expand your base

Cross promoting with other businesses in your area or those that tie in, but don’t compete, with your products or services opens you up to a whole world of new customers. The trick is finding the …

Posted on Oct 20, 2017 3 min read
  • marketing
  • content
  • giving
  • specials

The modern way to launch and market a book

Marketing a book is not the same as it was even a decade ago for a few reasons: self-publishing is now a massive industry, book stores are slowly disappearing, and the internet, with all of its perks, …

Posted on Oct 20, 2017 3 min read
  • Marketing

Go ahead, get spooky on social media

Halloween themed social media posts get followers reacting and talking, and encourage them to share what they find interesting with their own followers, increasing your business’s exposure. As with …

Posted on Oct 17, 2017 3 min read
  • Marketing

Halloween themed product bundles for (almost) any business

Themed product bundles go hand in hand with Halloween marketing and they work for just about any business, even if you don’t specifically sell Halloween merchandise. These bundles can be as simple as …

Posted on Oct 17, 2017 3 min read
  • Marketing

Reward loyal customers with treats

Kick off the holiday season with Halloween customer appreciation events that build customers’ relationships with your brand. Have them dress up for a discount … Been slacking on prepping for the first …

Posted on Oct 17, 2017 3 min read
  • Marketing

Warm up those engines: kick off holiday shopping with Halloween

Halloween is the third largest shopping holiday in the United States, with consumers spending a total of $8.4 billion during the 2016 season. And those numbers are only expected to rise: every year, …

Posted on Oct 17, 2017 3 min read
  • Marketing

Getting sassy on social media (without putting your foot in your mouth)

Sass leads to laughter and laughter holds people’s attention, making your company memorable and humanizing your brand. Think you can’t pull it off? Everyone from fast food franchises to police …

Posted on Oct 13, 2017 3 min read
  • customer engagment
  • brand awareness
  • marketing