Halloween themed product bundles for (almost) any business

Themed product bundles go hand in hand with Halloween marketing and they work for just about any business, even if you don’t specifically sell Halloween merchandise. These bundles can be as simple as …

Posted on Oct 17, 2017 3 min read
  • Marketing

Reward loyal customers with treats

Kick off the holiday season with Halloween customer appreciation events that build customers’ relationships with your brand. Have them dress up for a discount … Been slacking on prepping for the first …

Posted on Oct 17, 2017 3 min read
  • Marketing

Warm up those engines: kick off holiday shopping with Halloween

Halloween is the third largest shopping holiday in the United States, with consumers spending a total of $8.4 billion during the 2016 season. And those numbers are only expected to rise: every year, …

Posted on Oct 17, 2017 3 min read
  • Marketing

Getting sassy on social media (without putting your foot in your mouth)

Sass leads to laughter and laughter holds people’s attention, making your company memorable and humanizing your brand. Think you can’t pull it off? Everyone from fast food franchises to police …

Posted on Oct 13, 2017 3 min read
  • customer engagment
  • brand awareness
  • marketing

Hey beauty experts: 5 marketing tips for massage therapists and estheticians

Word of mouth works wonders for those in the beauty industry, but it only goes so far. Target your local community and establish yourself as an expert in your field via social media with these five …

Posted on Oct 13, 2017 3 min read
  • Marketing

Not a writer or graphic artist? You can still make shareable content

Content marketing increases social media followers, drives traffic to your site, and builds trust with consumers. But when you’re working with a small budget, it’s one of the first things to drop on …

Posted on Oct 13, 2017 3 min read
  • content
  • marketing
  • blog
  • video
  • infographics

Stand out from the crowd: benefits of business awards

Millions of companies all over the world compete to attract and retain customers, giving consumers endless choices to meet their personal and professional needs and wants. So how do you stand out from …

Posted on Oct 13, 2017 3 min read
  • Tips

5 tips for promoting your construction company

You don’t have time to mess around with massive advertising campaigns; there’s work to do and schedules to keep. Construction companies notoriously rely on word of mouth to get new customers, which is …

Posted on Oct 11, 2017 3 min read
  • Marketing

Beginner's guide to creating an actionable customer database

Customer databases are the backbone of conversion and retention, giving you information that lets you tailor marketing efforts and programs to your actual customer base. The result? Reduced costs, …

Posted on Oct 11, 2017 3 min read
  • customer database
  • marketing
  • conversion
  • retention

Is it worth it to emblazon your logo on products?

There’s a reason some branded products don’t work: the design is cheesy, the quality is cheap, and most consumers don’t want to walk around advertising something unless it actually looks good (and …

Posted on Oct 11, 2017 4 min read
  • Marketing