Heat up your cold calls and emails

Cold calling and emailing are tricky and nerve racking. Everyone was taught not to talk to strangers as kids, and here you are not only jumping on someone’s phone or in their inbox, but you’re asking …

Posted on Jan 8, 2018 4 min read
  • sales
  • marketing
  • cold calls
  • cold emails

Increase your Shopify store’s visibility and sales with these 5 tips

Shopify is inherently intuitive to use, but when you’re one of half a million other stores, getting your shop in the limelight takes some work. That’s where these tips and ideas come into play. Take …

Posted on Jan 8, 2018 3 min read
  • marketing
  • shopify
  • sales
  • tips

Roar into the New Year with these resolutions

The first of the year isn’t just a time to resolve to get organized, go for regular runs, or call grandma once a week; it’s a prime opportunity to take an honest look at your business’s last year and …

Posted on Jan 1, 2018 4 min read
  • tips

Surprise and enthrall with guerilla marketing

Nearly as difficult to define as it is to implement, guerilla marketing is highly innovative and absurdly effective, bulldozing into consumers’ consciousness with unconventionality, surprise, and just …

Posted on Oct 30, 2017 4 min read
  • marketing
  • outdoor
  • video
  • eBook

Your site traffic is increasing, so how do you keep things moving in the right direction?

Your site has seen a solid increase in traffic and you want to make sure that you’re not only keeping current visitors coming back, but that you’re leveraging them to bring on more visitors and …

Posted on Oct 27, 2017 3 min read
  • Tips

How much should branding really cost?

A thoughtful, creative brand strategy differentiates you from your competitors and gives customers a relatable image to build a loyal relationship with. But how much should branding cost? Let’s break …

Posted on Oct 21, 2017 3 min read
  • marketing
  • branding
  • website
  • content marketing

7 simple tips for increasing blog traffic

You’ve added a blog to your company’s site and spent hours researching topic ideas, adding content, and sharing what you post with your social media followers. But your traffic is either stagnant or …

Posted on Oct 20, 2017 3 min read
  • blog traffic
  • content marketing
  • cross promotions

Cross promotions: partner up and expand your base

Cross promoting with other businesses in your area or those that tie in, but don’t compete, with your products or services opens you up to a whole world of new customers. The trick is finding the …

Posted on Oct 20, 2017 3 min read
  • marketing
  • content
  • giving
  • specials

The modern way to launch and market a book

Marketing a book is not the same as it was even a decade ago for a few reasons: self-publishing is now a massive industry, book stores are slowly disappearing, and the internet, with all of its perks, …

Posted on Oct 20, 2017 3 min read
  • Marketing

Go ahead, get spooky on social media

Halloween themed social media posts get followers reacting and talking, and encourage them to share what they find interesting with their own followers, increasing your business’s exposure. As with …

Posted on Oct 17, 2017 3 min read
  • Marketing